In conjunction with the World Breastfeeding Week (August 1-7) 2010, Dot Dot’s Little Shop has signed up to participate in the Towards a Baby-Friendly World Even Pledge. (We’re listed as participant no. 161)
We have pledge that 20% of all our proceeds starting from 1st July 2010 until 31st August 2010 will be donated to The World Food Programme,where my husband and I have been active donors since 2009.
A child’s future starts with the mother. When pregnant or new mothers don’t receive proper nutrition, neither do their children; in some parts of the world, mothers who can’t provide for their families are abused by their husbands. No mother should be forced to choose between feeding herself and feeding her child. No mothers living with HIV/AIDS should be shun away but instead they need nutritious food in order take their medications so that they are able to care for their babies.
A large part of the WFP’s nutritional work is directed at mothers and young children. Why? Partly because they are usually the most vulnerable from a nutritional point of view and partly because it’s here that we can really make a difference.
This is true both in emergency situations and in the more stable, recovery or development situations in which WFP works.
When a woman is pregnant her body has special nutritional needs. After she has given birth, she has a greater need for energy and also for the nutrients that make her breast milk nourishing to her baby. This is critical in situations where women are already malnourished before pregnancy and don’t receive certain vitamins or minerals.
Together with other generous donors, you can help WFP to bring one of life’s bare essentials to the world’s most deprived men, women and children.
Love,
Moe